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BY ANNA LONDON LIMITED
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Privacy Policy

Last updated: August 23, 2025

1. Introduction

BY ANNA LONDON LIMITED ("we", "our", or "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

Our company is registered in the United Kingdom with registration number 13251109 and our registered address is 25 The Broadway Cheam SM3 8BH SUTTON.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us when you:

  • Fill out contact forms on our website
  • Subscribe to our newsletter
  • Request quotes or consultations
  • Communicate with us via email or phone
  • Engage our services

This information may include:

  • Full name
  • Email address
  • Phone number
  • Company name and position
  • Project requirements and specifications
  • Any other information you choose to provide

2.2 Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device and browsing behavior, including:

  • IP address
  • Browser type and version
  • Operating system
  • Pages visited and time spent on pages
  • Referral source
  • Device identifiers

3. How We Use Your Information

We use the information we collect for the following purposes:

  • To respond to your inquiries and provide customer support
  • To provide quotes and proposals for our services
  • To communicate with you about our services
  • To improve our website and services
  • To send you marketing communications (with your consent)
  • To comply with legal obligations
  • To protect our rights and interests

4. Legal Basis for Processing (GDPR)

Under the General Data Protection Regulation (GDPR), we process your personal data on the following legal bases:

  • Consent: When you provide explicit consent for marketing communications
  • Contract: When processing is necessary for the performance of a contract with you
  • Legitimate Interest: For business communications and website improvement
  • Legal Obligation: When required by law

5. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

  • With service providers who assist us in operating our website and business
  • When required by law or legal process
  • To protect our rights, property, or safety
  • In connection with a business transfer or acquisition
  • With your explicit consent

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Generally:

  • Contact form submissions: 2 years
  • Client project data: 7 years after project completion
  • Marketing communications: Until you unsubscribe
  • Website analytics: 26 months

8. Your Rights Under GDPR

If you are a resident of the European Union, you have the following rights:

  • Right of Access: Request copies of your personal data
  • Right to Rectification: Request correction of inaccurate data
  • Right to Erasure: Request deletion of your personal data
  • Right to Restrict Processing: Request limitation of processing
  • Right to Data Portability: Request transfer of your data
  • Right to Object: Object to processing based on legitimate interests
  • Right to Withdraw Consent: Withdraw consent at any time

9. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies. Please refer to our Cookies Policy for detailed information about how we use cookies.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

11. Children's Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children under 16.

12. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place for such transfers.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

14. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:

BY ANNA LONDON LIMITED
25 The Broadway Cheam SM3 8BH SUTTON
United Kingdom
Registration Number: 13251109
Email: [email protected]

15. Data Protection Authority

If you believe we have not handled your personal data in accordance with this Privacy Policy, you have the right to lodge a complaint with the UK's Information Commissioner's Office (ICO) at https://ico.org.uk/

BY ANNA LONDON LIMITED

Professional computer programming services in Britain. Delivering innovative solutions for modern businesses.

Registration Number: 13251109

Email: [email protected]

Address: 25 The Broadway Cheam SM3 8BH SUTTON

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